A resilient strategy is “agile and resilient with flexible and adaptable technologies”. After Covid-19, global supply shortages and the war in Ukraine, few would agree that resilience is key, today and in the future.
Yet this is a more radical change than it might seem at first glance. While agility and flexibility are already on the company’s agenda for longer, they don’t necessarily lead to greater resilience on their own.
Today’s business world has largely begun to give up on flexibility, but rather on optimizing efficiency and profits. After crises, wars, pandemics and similar shocks, the main goal has become to achieve the resilience that will enable companies to be more agile and flexible against all kinds of situations.
If we realize that resilience will become one of the three pillars of the main strategy, it means that the main focus of this strategy will no longer be on growth, profit and efficiency, but on creating “anti-fragile” organizations.
It is their ability to predict, react and learn from any crisis in a timely and systematic manner, thereby ensuring stable and sustainable performance.